Advertising Sales Executive

1800 Duke St, Alexandria, VA 22314, USA

Req #691

Thursday, November 2, 2023

SHRM creates better workplaces where employers and employees thrive together. As the voice of all things works, workers, and the workplace, SHRM is the foremost expert, convener, and thought leader on issues impacting today’s evolving workplaces. With nearly 325,000 members in 165 countries, SHRM impacts the lives of more than 235 million workers and families globally.

The Account Executive is responsible for the sale of advertising and sponsorships in various media products, maintaining and growing existing business, and developing and pursuing leads for new business. The position operates with established sales goals and directly contributes to the organization’s overall revenue goals.

Responsibilities:

• Conducts outbound contacts (phone calls, email, personal visits) with clients and prospects to sell advertising and sponsorship opportunities within SHRM’s media products

• Responds to requests for proposals (RFPs) from clients/prospects and/or their representatives, devising and delivering sales proposals in a professionally persuasive manner and based upon type of budget and/or mix of desired advertising.

• Sets objectives, develops advertising and marketing solutions for clients and prospects based upon client budgets and/or mix of desired advertising, and adheres to deadlines.

• Meets or exceeds established sales volume and revenue goals. Makes regular sales calls by telephone to develop relationships and follows up on leads. Closes sales.

• Provides clients with stellar customer service. Maintains up-to-date electronic customer/prospect contact and history data files.

• Stays current on industry trends and specific customer needs, introducing and following up on the development of new SHRM offerings and products.

• Analyzes data and prepares and submits regular medium-specific long-and short-range sales forecasts, and other reports as required.

• Achieves sales goals within operating budgets.

• Participates in conferences, meetings, and tracks competitive media products to remain current on market trends and generation of new sales leads.

• Educates potential customers about SHRM and our audience.

• Other duties assigned.

Education & Experience Requirements

• Bachelor’s degree in business administration field

• A minimum of 5 years of professional media advertising experience with a bachelor’s degree; or a minimum of 9 years of professional media advertising experience in lieu of a degree

Certifications

Required

• N/A

Knowledge, Skills & Abilities

Required

• Excellent written and oral communication skills.

• Effective relationship building and collaboration skills.

• Ability to organize, plan, execute, and coordinate complex deals, as well as to meet deadlines.

• Ability to work independently with little supervision.

• Basic mathematical problem-solving skills.

• Proficient with Microsoft Office including Word and Excel.

• Strong business acumen.

Preferred:

• Proficiency with Customer Relationship Management software.

• Working knowledge of advertising industry.

Additional Notes

Work environment

• Work is regularly performed in a combination of office and conference settings and routinely uses standard office equipment.

Our employment practices are in accordance with the laws that prohibit discrimination against qualified individuals on the basis of race, religion, color, gender, age, national origin, physical or mental disability, genetic information, veteran’s status, marital status, gender identity and expression, sexual orientation, or any other status protected by applicable law.

SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran).

We do not sponsor applicants for work visas.

Other details

• Job Family Sales

• Job Function Sales

• Pay Type Salary

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• 1800 Duke St, Alexandria, VA 22314, USA